• What: The Food Traveller is driven by the food experiences they come across on social media. This tribe travels to a specific destination to enjoy workshops and cooking retreats that allow them to learn from the natives how to prepare favourite cultural dishes.  
• Where: 
  • Case study: Airbnb is a pioneer in merging adventure tourism and food tourism through their Airbnb experiences. Food tourism is a $150 billion industry, so many agencies are now following suit by creating culinary vacation packages for their clients.
• Tribe Leader/Influencers: Eat With AND Feastly 
• Kin Tribe: Food Traveller
• Industry: Tourism and Hospitality, Retail and Marketing, Food and Beverage

Click the button below to access your tribe card.

Want to have a look at the other members of the Food Travellers?
Click the tribes below for more:

• Experience-driven Travellers
• The Vegan Travellers
• The Cleansers

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Image credit: Shane Rounce